WEBINAR
Agentic Commerce:
Using AI to Enhance the Customer Experience
from Discovery to Checkout

Agentic commerce is rewriting the rules of search and product discovery, moving buyers from typing keywords in a search bar to conversing with AI agents that understand intent, anticipate needs, and act on their behalf. This webinar walks through the full journey, from the moment a engage in discovery to when and how they check out, and shows how AI is reshaping every touchpoint in between.

Key Takeaways:

• How conversational AI agents work, the way they interpret intent, learn from context, and take action across the buying journey, not just return a list of links.
• What an autonomous, proactive, always-on commerce agent looks like in practice, and how it changes the relationship between buyers and your storefront.
• Why all of your merchandising rules, entitlements and keyword search, for SKU and part number ordering, is still critical, and how it plays a role.

Join us live on July 23 at 1:00 PM ET.

This session is available to both ISA members and non-members.