RECORDING
Channel Growth Part 1: Supplier Perspective

Channel Growth Part 1: Supplier Perspective

Week one starts with the key objective of all channel partners: GROWTH. The lesson focuses on determining channel goals (financial and business) and metrics from the supplier’s perspective. The lesson highlights best practices in translating firm-level financial goals into channel goals and corresponding critical success factors. The class focuses on 5 financial drivers – growth, market share, profitability, cash flow, and asset efficiency.