WEBINAR
Inside the AI Leaders' Playbook:
What's Separating Winners in the Industrial Channel

July 9, 2026 | 1:00 - 2:00 PM ET

Turning AI into Advantage

Some companies are turning AI into a real competitive edge.
Most are still on the sidelines.

Justin King, Chief AI Officer at the B2B eCommerce Association, joins ISA for an exclusive debrief on B2B Next AI, the inaugural AI leadership summit for manufacturers and distributors hosted with Northeastern University’s Roux Institute.

Just weeks after the summit, Justin will share the biggest insights, emerging trends, and practical lessons from the event. You’ll learn what the AI leaders are doing differently, where the rest of the industry stands by comparison, and the steps ISA members can take today to accelerate AI adoption and business value.

Key Takeaways:

  • What AI leaders in manufacturing and distribution are doing differently.
  • Benchmark your organization against current AI adoption trends across the channel.
  • Practical, proven approaches to creating business value with AI.
  • Actionable next steps to advance your company’s AI journey.

Join us live on July 9 at 1:00 PM ET.

This session is available to both ISA members and non-members. 

ISA Member Sign Up Non-Member Sign Up

Meet the Speakers

Justin King

Chief AI Officer, B2B eCommerce Association

Learn More

Brendan Breen

President & CEO, ISA

Learn More
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