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What’s New + Exciting?

3 Action-Packed Days Featuring Interactive Round Table Discussions and Live Workshops.

1. Round Table Discussions

2. Live Workshops

3. Launchpad

4. 20+ Educational Sessions

Get ready to engage and learn from your peers, swap ideas and get valuable insights on the challenges of today and tomorrow.

Live workshops on Innovation and Virtual Sales Call Mastery

New for this year, an interactive platform where new ideas are launched. Companies can now broadcast innovative and relevant updates to the Channel and attendees will get a first access look at what’s new in 2021.

20+ educational sessions featuring our most robust agenda to date.

Register Today
Woman on a video chatMan on a video call.Launchpad logo in front of a crowd.Man on a video chat

Agenda

At ISA 21, you’ll attend in the ways that best fit you. With over 20 educational sessions based on the industry’s drivers of success and multiple types of networking opportunities, you’ll have the ability to tailor your ISA experience based on your company’s needs.

Day 1—Tuesday, April 20, 2021

ISA logo icon

10:00AM–10:15AM EST

ISA Day 1 Kick-off

Jeff Bigelow, Maria Ford, & Edward Gerber

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Keynote icon

10:30AM–11:15AM EST

Keynote: Navigating an Uncertain Present & Building for a Better Future

Pascal Finette

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Coffee break icon

11:15AM–11:30AM EST

Break

Live presentation icon

11:30AM–3:45PM EST

Innovation Workshop with Duncan Wardle

Discover More →

Presentation icon

11:30AM–1:00PM EST

Virtual Sales Call Mastery: Creating World Class Video Sales Presentations Every Time

Marcus Sheridan

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Presentation icon

11:30AM–12:15PM EST

Bridging the Talent Gap – The ROI of D&I

ISA D&I Advisory Taskforce, Maria Ford, & Chuck Delph

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Coffee break icon

12:15PM–12:30PM EST

Break

Presentation icon

12:30PM–1:15PM EST

Buy, Don't Lease. Secrets to Hire, Train and Retain the Best Employees.

Pat Baliva & Lori Mata

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Coffee break icon

1:15PM–2:00PM EST

Break

Coffee break icon

1:15PM–2:00PM EST

Break

Presentation icon

2:00PM–3:45PM EST

Beyond the Basics of Virtual Selling: From 1-1 Video Emails to Selling on Your Website

Marcus Sheridan

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Presentation icon

2:00PM–2:45PM EST

How to Build a Future Workforce Pipeline through Community Engagement & Awareness

Patrick Curry & Jim Terry

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Coffee break icon

2:45PM–3:00PM EST

Break

Presentation icon

3:00PM–3:45PM EST

Employer Branding, Social Recruiting & Candidate Experience: What it takes to Attract Next Generation Talent

Dr. Bharani Nagarathnam

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Coffee break icon

3:45PM–4:00PM EST

Break

Round table icon

4:00PM–5:00PM EST

ISA Round Table Discussions

Topic: The Evolution of Work From Home (WFH) – Post COVID Implications

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Round table icon

4:00PM–5:00PM EST

ISA Round Table Discussions

Topic: The Future Sales Force – Post COVID Implications

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Round table icon

4:00PM–5:00PM EST

ISA Round Table Discussions

Topic: TBA

Coffee break icon

5:00PM–5:15PM EST

Break

ISA logo icon

5:15PM–5:30PM EST

ISA Day 1 Wrap Up

Happy hour icon

5:30PM–6:30PM EST

New Member Happy Hour with ISA Board of Directors

By Invitation Only

Happy hour icon

5:30PM–6:30PM EST

It's Time for Wine Happy Hour

Happy Hour is The Best Hour

Happy hour icon

5:30PM–6:30PM EST

Cheers to Beers Happy Hour

Happy Hour is The Best Hour

Day 2—Wednesday, April 21, 2021

8:00AM–10:00AM EST

Private Meetings - Right Person, Right Conversation, Right Time

The New Way To Network

ISA logo icon

10:00AM–10:15AM EST

ISA 21 Day 2 Kick-off

Edward Gerber

Keynote icon

10:15AM–11:00AM EST

Keynote: A Business Transformation Story – The Repositioning of MSC

Erik Gershwind

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Coffee break icon

11:00AM–11:15AM EST

Break

11:15AM–1:00PM EST

Private Meetings - Right Person, Right Conversation, Right Time

The New Way To Network

11:15AM–1:00PM EST

Virtual Booths - Explore, Learn, Connect

The New Way To Network

1:00PM–3:00PM EST

Launch Pad - Center Stage to the Channel

Launch Your Company Forward

3:00PM–5:00PM EST

Private Meetings - Right Person, Right Conversation, Right Time

The New Way To Network

3:00PM–5:00PM EST

Virtual Booths - Explore, Learn, Connect

The New Way To Network

Coffee break icon

5:00PM–5:15PM EST

Break

ISA logo icon

5:15PM–5:30PM EST

ISA 21 Day 2 Wrap Up

Happy hour icon

5:30PM–6:30PM EST

W.I.S.E. Network Happy Hour

Happy Hour is The Best Hour

Happy hour icon

5:30PM–6:30PM EST

Emerging Leaders Network Happy Hour

Happy Hour is The Best Hour

Happy hour icon

5:30PM–6:30PM EST

IMR Network Happy Hour

Happy Hour is The Best Hour

Day 3—Thursday, April 22, 2021

8:00AM–10:00AM EST

Private Meetings - Right Person, Right Conversation, Right Time

The New Way To Network

ISA logo icon

10:00AM–10:15AM EST

ISA 21 Day 3 Kick-off

Live presentation icon

10:15AM–2:30PM EST

Innovation Workshop with Duncan Wardle ENCORE

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Presentation icon

10:15AM–11:00AM EST

Channel 2.0 – It Starts with the End User

Edward Gerber

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Presentation icon

10:15AM–11:00AM EST

Reinvent Your Go-To-Market Strategy to Accelerate Growth in a Post-Crisis World

J Schneider

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Coffee break icon

11:00AM–11:15AM EST

Break

Presentation icon

11:15AM–12:00PM EST

End User Virtual Round Table – The Drive Towards Strategic Partnerships

Kevin Joslyn, Robert Smith, Host: Edward Gerber

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11:15AM–12:00PM EST

What’s Digital Got to Do With It? Harnessing Technology and Remaining Relevant in the Digital Age

Kate Daniels

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Coffee break icon

12:00PM–12:45PM EST

Break

Presentation icon

12:45PM–1:30PM EST

Be Anywhere While Doing Business Everywhere: Go Global With an E-commerce Marketplace

John Caplan

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Presentation icon

12:45PM–1:30PM EST

Transforming the Industrial Channel Through POS Analytics

David Pesce

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Coffee break icon

1:30PM–1:45PM EST

Break

Presentation icon

1:45PM–2:30PM EST

Rethinking Customer Loyalty - How to Maximize Growth and Retain Your Best Customers

Jeff Kraez & Chris Galloway

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Presentation icon

1:45PM–2:30PM EST

Let AI Do the Magic: Why Supply Chains Are Turning to AI

Paul Noble

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Coffee break icon

2:30PM–2:45PM EST

Break

Keynote icon

2:45PM–3:45PM EST

Keynote: Economic Guidance – Navigating Through Uncertainty

Alan Beaulieu

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ISA logo icon

3:45PM–4:00PM EST

ISA 21 Close

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